Agapé, as the name goes and explains, we "Love" what we do. It's selfless love for our work and Your Brand!
The goal of our work is to use our knowledge and skill to escalate the presence of your brand in the market through means of communication.
Communication that is effective in various ways:
1. Helps to represent your brand
2. Becomes a connection between you and your customers
3. Communication that becomes a platform to showcase yoru work
4. Communication that becomes a means to bring your new clients, customers and patrons.
We know what you are doing is awesome!
It's time to let everyone know how AWESOME you are!
It's time to reach out….. and that's exactly what Agapé aspires to do!
When you think "Social Media" you are essentially looking for any one of the below mentioned business aspects or both:
1. Marketing
2. Branding
Marketing – to focus on products you want to sell or services you want to render immediately and Branding – to create an identity that lasts longer, through time
Essentially, both these aspects help escalate your brand positioning.
We do this in three ways:
Social Media Managers - Making sure People know you're our there
Social Media Evangelists - Making sure you ARE out there. Includes Event Affairs and assistance for on ground presence
Social Media Consultants - Making sure you are doing what you are doing already, perfectly well!
Well, we'd have gladly called this section as "Events" but that might misguide you to think we're into Event Management or expensive events.
That's not the idea here. Organizing hardcore Events with that prime goal, is something we might do for fun in the future. But for us, as of now, events are all about getting our Brands the advantage that they so desire and deserve.
Better visibility. It's all about putting you out there, getting you coverage
Leveraging your market position
Helping you build on existing relationships
To develop new relationships with your business patrons.
Karaoke Night | September 2012
This was when we brought two clients together and hosted an evening of mutual fun and advantage. We brought together the exclusive, posh and spacious set up of TBG – The Barbeque Grill, with the sleek and apt, entertainment product, Persang Karaoke.
TBG Goal:
Entertain the guests at the restaurant
Generate interest with new activities
Explore opportunities of combining a good dining experience with a unique kind of entertainment, not witnessed in the city before.
Persang Karaoke Goal:
Reach out the product to a larger audience
Give people a hands on experience
Increase brand and product visibility
Social Profiles:
Facebook Page
Facebook Advertising
Post-event promotions through Blog Posts.
Post-event promotions through Twitter.
Gallary:
Brio Brunch Party – Persang Karaoke | September 2012
Karaoke @ Brio Brunch Party
At Agapé, we love to bring ideas and people together, for the best interest of your brands. On this front, we leverage the brand presence with on-ground marketing support – and not just online support. Brand: Persang Karaoke
Goal:
Positioning of the Brand
Getting more people to have a hands-on-experience
Generating Interest and potential clients
Social Profiles:
Facebook Page
Inter-brand positioning and branding through blogs and twitter
Gallary:
Applause Vadodara – Daak Ghar Play Promotions | January 2013
A nationally acclaimed play, invited to the Bharat Rang Mahotsav 15, National School of Drama, Delhi – was performed in the City. The facebook page leveraged promotions of the production and also became a platform for communication from the audience.
Goal:
Create awareness about the play
Reach out to a greater audience
Offer a platform for communication of theatre in the city
Social Profiles:
Facebook Page
Additional Promotional Activity:
With Respect to the Theme "Daak Ghar" Meaning Postcards, postcards of 'scenes' from the play were printed and used for online and onground promotions. Many post cards came back with feedback while many were taken away as souvenirs.
Gallary:
TBG Oscar Shorts Screening - In Collab. with SHAMIANA | January 2013
The best of Oscar nominated short films by SHAMIANA were screened at the Barbeque Grill. The event was organized at the Barbeque Grill to leverage the brand position.
Goal:
More opportunity to increase reach
Bring a new audience/ TG for the brand
Improve presence
Increase visibility
PR (Local Media)
Social Profiles:
Faccebook Group
Facebook Page
Facebook Advertising
Mentions in Local Press Events
*The activity was covered by leading local regional and English papers.
Gallary:
RAA Yoga Workshop – Series | February 2013 (On wards)
We've initiated Yoga Workshops to spread more awareness about Yoga, to educate and reach out to more people. These brief workshops are popular since they benefit individuals as well as encourage health and fitness.
Goal:
Create Awareness about the property – Yoga
Create Awareness about the brand – Raa Yoga
Increase participation
Reach new audience and bring new people in the circle
Create and retain interest and participation
Social Profiles:
Facebook Profile
Facebook Page
Facebook Advertising
Posting in groups and original Copy & posters
Gallary:
RAA Women's Day | March 2013
We conceptualized a "Tea Party" with women on the occasion of "Women's Day". This was carried out as a promotional activity and a way to get women of the city together.
Goal:
Re-brand an already existing brand and re-create buzz
Re-build past relationships
Improve and increase visibility
Provide PR
Generate more orinal content to share on social media
Strengthen brand personality
Generate Conversation amongst patrons
Social Profiles:
Facebook Profile
Facebook Page
Facebook Advertising
Facebook Events
Personalized invites to women and request to spread the word
Gallary:
And while we have Event Affairs for our clients, we're also there to support all kinds of events and their organizers. After all, we know how hard it is to put your heart and soul, your funds and your mind, your ideas and your expectations together – and put up that event.
Why not make the most of your Event activity? Tell us your story and we'll do all that's needed to support your social media presence. As of now, here's a small list of our work.
Chalchitra 2012 | Feb–May 2012
Chalchitra 2012, a national short film and documentary competition, a collaborative project between SHAMIANA – the short film club and GCCI – Gujarat Chamber of Commerce and industry, invited entries from all across the nation. The event that was spread over 4 months was supported on various social media platforms.
Goal:
Improve participation
Improve visibility
Observe online popularity
Monitor online registrations for the Finale
Connect with a larger number of people
Social Profiles:
Facebook Page
Facebook Group
Twitter Account
Blog
Gallary:
SHAMIANA 3D | July 2012
SHAMIANA – India's premiere Short Film Club, hosted its first ever 3D screening in Baroda. The screening which featured locally edited 3D films was a marketing success and was promoted via social media, as the main media for promotions.
Goal:
Increase ticket sales
Improve visibility
Assist Marketing and PR
Social Profiles:
Facebook Group
Advertising
PR – press coverage assisted
Gallary:
Brio Brunch Party | September 2012
Akompany's Brio Brunch party was a success for all the diverse stress buster activities provided – from Karaoke, Fish Spa, Pottery, Music, refreshments, drinks and more. The event saw about 80 couples.
Goal:
Improve visibility
Improve branding
Post-Event promotions
Social Profiles:
Facebook Page
Inter-brand positioning and branding through blogs and twitter
Gallary:
Treasure Hunt Vadodara 2012 | September 2012
Vadodara's Mega event, organized by the Youth Wing of CII – Confederation of Indian Industry in the City, YI Vadodara hosted the grand event which was covered in leading newspapers and saw a good number of supporters.
Goal:
Branding
Reaching out to a larger audience
Increase participation
Create conversation online
Social Profiles:
Facebook Page
Advertising
Twitter
Copy, posters, Quizzes
Gallary:
Jack and Jill Short Film | January 2013
A zero-budget issue based, local short film, "Jack and Jill" was promoted virally.
Goal:
Create and audience
Create interest
Assist Promotion of the film
Generate conversation
Social Profiles:
Facebook Event – The film was pre-promoted through events. Conversation on the subject was encouraged